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There is an army of highly talented people, professionals, and people with a wealth of experience in one field or the other who have not been able to make a dime on the internet. Your experience does not equal to income, but can birth it. Your certifications do not equal to income, but can command […]
Yes, you can sell more products and courses. You can even go ahead and have a waiting list. The secret lies in your ability to create an irresistible offer! I first learnt creating an irresistible offer from Bob Stupak in 2004. It is also a concept I have expanded under the Value Marketing Module of […]
Sell Painkillers And Not Vitamins Have you ever had an headache? Those naughty ones that, notwithstanding how much you try to hide it, will always bring drops of tears to your eyes. Hold it! At that very point in time, are painkillers a MUST HAVE or something you can do without? I had this nagging […]
This is specifically for you if you are creating and selling products online, be it eBooks, MP3 Audios, Video Trainings, Online Courses, Books, etc. (Please note: It is a long read. It is a complete seminar. Thanks). Stop Using Analog Tools In Digital Era I woke up this morning, and checking my mail, I saw […]
Day 4 of Our Pre-Course Rituals 🙂 Welcome back! In the last three days, you’ve learned about the fundamentals. Now let’s turn to a critical factor: Pricing. Read on… PRICING. Having created over 50 different information products, services, and other information-based materials, I can say with great certainty… I’m still no expert at pricing. Let […]
Welcome to Day 3 of our Pre-Course Rituals! Learn this from the beginning: The title of your product plays a huge role in the conversion of browsers into buyers. In other words, it’s important that your title be something more appealing than, “Pope’s Report on Creating Information Products“. While there are numerous criteria that you […]
Welcome back! So, we need to talk about choosing a “market” that you want to build your business around. A “market” is simply a broad, general topic such as “weight loss”, “home business” and “relationships” to name a few. You might look at it in terms of a “target audience”: The people who are interested […]
Welcome! Welcome to my Pre-Course Rituals for Information Product MasterClass! Let me be blunt: The ultimate information business is finding a target audience and then convincing them to make repeated purchases from you. Namely, instead of selling a customer a N5,000 ebook and then looking for the next customer, you’ll want to set up a […]
There’s no question that a popular and profitable way to make money online is by selling information products. And one good way to do this is by creating an inexpensive front-end report that can be sold for less than N1500 ($5) to pull people into your sales funnel. Once these customers are on your list, […]
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